Working on your business means striking the right chord for your brand. It’s about blending strategic thinking, brand experience and an enthusiastic dose of creative vision.

Every day is an opportunity to share our story with the people who need to hear it. You want a brand that sets your business apart, right? One that lights you up, fills you with pride, and leaves a lasting impression on your customers. A brand, a business and a story done right - these are the foundations for success. Ready to create a positive impact? I’m here to help.

Too often, we try to tackle this alone, and that’s where great intentions lose their way. Developing your brand, your business and your story solo can often lead to frustration and missed opportunities. That’s where I come in. I work with business owners and teams in a wide range of sectors through consultancy services or individual and group mentoring series.

Let’s make your story one that people can’t wait to hear.

Brand & Story Marketing Consulting

Strategic Marketing Planning and Foundational Brand Story Development for businesses and organisations who need to improve their collective storytelling.

Working with…

  • Sole Traders

  • Small Business

  • Not for Profits

  • Arts, Events, Creative Industries

  • Community Sector

  • Tourism and Hospitality

Advisory & Mentoring

Individual and Group Mentoring Series that blend advise, coaching and mentoring to businesses ready to elevate their brand and story.

Coaching Experience

  • Eight years as coach for Tasmanian Government’s Digital Ready program

  • 3000+ hours coaching

  • 900+ businesses supported

Approach

  • Flexible, generous and energetic

  • EQ-led enquiry

  • Practical and accountable

What our clients say…

  • Hiiragi, Hobart

    “Working with Jen is a total pleasure. She dishes out advice that is relevant and practical, a welcome change in a world of fluff. I thoroughly recommend her to anyone wanting to make sense of the crazy world of social media.”

  • Leap Farm

    “I knew our website needed a refresh, but I couldn't work out where to go. Jen's honest feedback has really helped me update our look. She's also been able to help me refocus on how and why we use the different social media platforms, and how to use each to its potential. This is absolute gold!”

  • Move Well Eat Well Program

    “Thanks so much for the great sessions and sharing your wisdom. It has been very thought provoking for our team and we have a lot of discussions ahead. Thanks for sharing the slides from today. We appreciate your offer of support and will be back in touch once we have done the work our end. We appreciated your time and expertise.”

  • Eye am Hair

    “I couldn’t recommend Digital Dandy more highly. I wouldn’t be where I am now without the coaching and advice I’ve received.”

  • Mark Dickinson

    “The session I had with Jen was very helpful for me as someone at the early stages of marketing my business. She was very knowledgeable about digital marketing and gave me a wealth of great ideas and insights - which she communicated in a clear and tactful way.”

  • Helen Clarke

    “couldn't have asked for a better session with jen today! she has set me straight on how to take my signwriting business to the next level and helped me plan how to do it...very excited now!”

Book a Discovery Call with Jen

Schedule an initial 30 minutes to unpack your challenges so Jen can help turn your intentions into action.

The Tasmanian Government’s Digital Ready program enabled me to connect with many hundreds of sole traders and small businesses. The conversations I’ve had over eight years in the program has given me a unique perspective on how just some of Tasmania’s 42,000 businesses feel about their products, services, and audiences.

Now, as the Digital Ready program ends, I find myself reflecting on these years of conversations. I’m deeply inspired by the tenacity, courage, and strong will of the many business owners I’ve met along the way. For such a small state, Tasmania punches above its weight in small business. We have about 2% of all Australian small businesses, fitting for a state with 2% of Australia’s population. Breaking it down, that’s about 1 in every 12 people owning a small business here in Tassie. Let that sink in!

My passion hasn’t wavered and that’s why I will continue to offer coaching as one of my key service offerings. If you need someone to listen, untangle and bring you up to speed with best practices, then let’s get together and forge a plan. With 1:1 coaching and a NEW Group Program coming in 2025, every minute we spend together is pumped with value.